For the fourth year, Atlanta Food & Wine Festival is collaborating with Craft Catalyst, LLC, an Atlanta-based brand accelerator that works with early-stage food and beverage companies, to offer a special program for Southern food and beverage entrepreneurs. The program will provide participants the opportunity to gain valuable insight from successful food and beverage industry entrepreneurs with emphasis on Innovation, Brand-Building, Scalability and Value Creation.

This year, we are pleased to welcome Southern Living back to the partnership for the third annual Southern Food & Drink Entrepreneurs Award. Five, Southern food and beverage entrepreneurs with businesses less than five years old will be selected as award finalists, receiving recognition by Southern Living and being showcased at Atlanta Food & Wine Festival. One finalist will be awarded the Southern Living award and provided with online and editorial coverage in the magazine.

DATE

Thursday, June 1

TIME

11:30 AM–6:00 PM

LOCATION

Loews Atlanta Hotel –
1065 Peachtree Street,
Conference Floor (14th Floor)

CAPACITY

100

ATTIRE

Business Casual

PARKING

Self and valet parking available
at Loews and surrounding
surface lots.

TICKETS

$100

SPEAKERS

Chris Olivier, Craft Catalyst
Steef Schelke, Craft Catalyst
More details coming soon!

AWARD JUDGES

Melissa Baker, Fenwick Brands
Jenny Bonchak, Slingshot Coffee Co.
Sid Evans, Southern Living
Dominique Love, AF&WF
Matthew Mitchell, Coca Cola/VEB
Brooks Reitz, Jack Rudy Cocktail Co.

SCHEDULE

11:30 AM     Registration & Welcome

12:00 PM     Lunch & Keynote: Stephen Corradini, Regional Vice President, Whole Foods Market South Region

2:15 PM       Session 1

  • Chef’s Cookbook on Brand-Building
  • Shooting Down the Shotgun Approach to Sales

3:45 PM       Session 2

  • Ever-Blurring Boundaries Within the Foodservice Channel
  • E-Commerce: Best Practices & New Models

5:00–6:00 PM    Closing Reception

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